It’s Always Sunny In Philadelphia is one of those shows that makes your belly ache from laughing so much. Frank is rude, crude, and frankly disgusting... I love it. Branding Frank was as fun as you can imagine. I chose to design the logo of Frank laughing because he always doing some crazy stuff and laughing it off. Throughout this project I decided to represent some of the best ‘Frank’ moments and encourage fans to “live like frank.”